06 September 2012
Taking a Stand: A Motivating Musical
By Neill Vining
One local business owner and philanthropist believes there is an urgent issue in Jacksonville that warrants swift attention. Mike White, president of Client Focused Media, has a fervent determination to bring awareness to the city’s homeless epidemic. He is taking a stand and motivating other leaders in the community to join him. Jacksonville businesses are teaming up on a project called Another Sign - The Musical, with the objective to raise money and awareness for a problem they feel is overlooked by many in the community.
White says he was inspired to take action after an encounter with a homeless man that he knew as a previous client. “He was a chef at a local restaurant with a wife, kids, and a nice home. About six months after the restaurant failed, I ran into him on the street downtown. The clean shaven man I once knew was sitting on a bench, shaking and talking to himself.”
White never approached the man, but was deeply affected by his hardship. The incident inspired him to write a poem. The poem turned into a song, which eventually flourished into a full script for a musical.
According to the Department of Children and Families, there are 4,000 homeless men, women, and children in Northeast Florida. One in five homeless people are...