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Cheaper LED Lighting Means Big Returns For Companies Big And Small

If your monthly electricity bill approaches $20,000 for a single location even the smallest of savings can eventually make a large difference, particularly if you have few other opportunities to eke out additional profits. Not even a $1.2 million price tag would stop Scott-McRae Automotive Group from installing energy-efficient lighting and power conservation tools at… Read More »

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Posted in Down to Business, Featured Articles, Finance and taxes, Management, Profiles, Technology0 Comments

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Thinking Through a $30 Million Technology Investment

The new proton therapy system at Ackerman Cancer Center in Mandarin represents the type of technology that can change the direction of a practice—and alter patients’ lives. In offering the world’s first proton therapy in a private, physician-owned practice, Dr. Scot Ackerman has staked $30 million on a new technology that has yet to be… Read More »

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Posted in Business Loans, Down to Business, Featured Articles, Health, Profiles, Technology0 Comments

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3 Tips for Communicating with Your Technical Vendors

As the role of technical teams and vendors continues to expand in most businesses, communication issues continue to rise. Whether you maintain an internal project team and technical staff, or you rely on outsourced technical vendors, it is important to protect yourself from communication issues with your technical team.   State your needs clearly Recently,… Read More »

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Your Best Employee Without The Fee

  Jon Temple used to have to hire 20 or 30 workers to get one to stay. But thanks to the employment services program for refugees that Lutheran Social Services runs, he has been able to hire almost a dozen workers who are committed to staying in just four months. “I was looking for people… Read More »

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Posted in Down to Business, Featured Articles, HR, Management, Technology0 Comments

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BYOD: How to Handle When Employees Bring Their Own Devices

By Jason Reynolds Electronic gadgets are so integrated into our daily routines that most people don’t leave home without them. It’s the norm for everyone to pack up their smart phones and tablets when they head into to work. This trend, known as “Bring Your Own Device” or BYOD for short, has exploded over the… Read More »

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Posted in Down to Business, Featured Articles, Management, Technology0 Comments

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7 Steps to Protect Your Social Media

From Facebook to Twitter to Instagram and Foursquare, one thing is abundantly clear—social media is here to stay. In fact, data show that people spend more time on social media sites than any other type of site. If you or your business are not actively involved in social media, now is the time to start.… Read More »

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Wi-Fi is better than candy

By Jason Reynolds More and more small business owners across Jacksonville are making Wi-Fi available to their customers. As you might expect, these tech-savvy businesses across the First Coast include restaurants and coffee shops. But they also include doctors’ offices, vehicle repair shops, bookstores, hair salons, and car dealerships—in fact, every kind of small, main… Read More »

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Posted in Communication, Down to Business, Featured Articles, Technology0 Comments

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Social Media for Nonprofits

Through Kickstarter campaigns for TV series, flash mobs in the street, and memes that spread like wildfire, the Internet has shown its ability to motivate people to act for various, sometimes silly, causes. Nonprofit organizations should use this ability to organize people to their advantage. When used properly, social media marketing can encompass all the… Read More »

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What’s What With SEO?

Ever since the Internet was born, search engine optimization (SEO) has been regarded as the holy grail of online success. With it, a website owner can generate a position on the search engines and get down to the business of doing business online. Before the year 2000, the process of SEO was relatively simple, since… Read More »

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Posted in Down to Business, Featured Articles, Marketing, Technology0 Comments

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Four ways to make social media pay while you are away

By Peter Roesler A major benefit of social media marketing is that it gives business owners and marketers a platform where they can continuously engage with their fans and potential customers. Social networks are active 24 hours a day, seven days a week, allowing companies to continually promote a brand with fresh content. However, it… Read More »

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