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JAMA Adds New Board Members for 2012-13 Term

The Jacksonville Chapter of the American Marketing Association (JAMA) today announced additions to its board of directors. The board’s term will run until June 2013.

The new board members are:

 Christine Eagan, Vice President of Sponsorship. Christine works in the development department North Florida National Multiple Sclerosis Society.

Nicole Reed, Chapter Secretary. Nicole is a marketing coordinator at the Community Hospice of Northeast Florida.

James Steen, Vice President of Communications. James works as a mortgage specialist at Bank of America.


Chapter President Heather Senterfitt commented on the new board members: “We are excited to have Christine, Nicole, and Jim join our board. They each bring a unique set of skills and experience that will be a compliment to our existing board members. We are looking forward to an exciting 2013 with JAMA and our new board members.”

In addition to the president and president-elect, the JAMA Board of Directors includes the secretary, treasurer and vice presidents of collegiate relations, communications, community relations, marketing, sponsorship, research, and web and interactive media. A list of all members of the board appears at the end of this release. For more information, visit

2012-2013 JAMA Board of Directors


Heather Senterfitt, owner of First Coast Focus



Andre Rand, email marketing manager at Interline Brands


Immediate Past President:

Amie Bolton, consultant at Strategic Marketing


Chapter Secretary:

Nicole Reed, marketing coordinator at Community Hospice of Northeast Florida


Chapter Treasurer:

James Long, accountant at Roy Miller & Associates CPAs


Vice President of Research

Edith Armenti, customer service trainer at Medtronic


Vice President of Marketing:

Jessica Dieckhaus, logistics associate at Mayo Clinic


Vice President of Sponsorship

Christine Egan, development department North Florida National Multiple Sclerosis Society


Vice President of Community Relations:

Florence Haridan, executive director of Character Counts!


Vice President of Web and Interactive Media:

Lacey Taylor, design and marketing director at law firms


Vice President of Communications

James Steen, mortgage specialist Bank of America


Vice President of Collegiate Relations

Jacquelyn Lowe, account executive at ruckus. public relations + advertising


About the Jacksonville Chapter of the American Marketing Association

The Jacksonville Chapter of the American Marketing Association is the only association geared towards marketing professionals of multiple disciplines in Northeast Florida.  The chapter is the most valued professional marketing organization that engages, educates, inspires and cultivates exceptional marketers in Northeast Florida.  For more information, visit

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