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Deadline for American Business Awards nears

The final entry deadline for the Ninth Annual American Business Awards (www.stevieawards.com/aba) is April 27.

The American Business Awards honor organizations and individuals in a wide variety of categories, from management awards and public relations awards to technology awards, human resources awards, new product awards, and more.

“Historically, 20% of the ABA’s categories receive 80% of the entries and this year is no different,” said Michael Gallagher, president of the Stevie Awards, organizer of the ABAs.  “Certain categories are extremely popular and have stiff competition, but there are others with fewer entries that we encourage potential entrants to look at.”

Gallagher recommends that organizations consider entering the following categories:

  • Marketing Awards: there are more than 40 new categories for marketing campaigns of every type.  Gallagher said that new categories typically are not heavily subscribed in their first year
  • Web Site Awards: there are also more than 40 categories for online media
  • PR Awards: there are 13 categories for all types of communications campaigns

This year’s ABAs will bring the third edition of the People’s Choice Stevie Awards for Favorite New Products, in which the general public will vote for their favorite new products of the year in a variety of categories.  Gallagher recommends that organizations also nominate their new products and services in the ABAs, because they’ll have the opportunity to win two awards: a Stevie Award in the peer-reviewed categories, and a people’s choice award in the publicly voted competition.

More than 150 professionals nationwide will participate in the peer-review judging process this year.

Last year’s winners of Stevie Awards in the ABAS included  Accenture, adidas, Apple Inc., Boost Mobile, Ford Motor Company, Hilton Hotels, Nu Skin Enterprises, the Rubicon Project and The Timberland Company, among others.

Entry kits for The 2011 American Business Awards are available at www.stevieawards.com/aba.  The 2011 awards will honor achievements since January 1, 2010.   The final entry deadline is April 27, 2011.  Final results will be announced at ceremonies in New York on June 20, 2011.


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