How to break down the barriers to your success

“It’s easy to lie to ourselves. Little lies build into something big. For things to grow and change, we must get out of our comfort zone and start stretching to do different things,” Dave Josephson told a sold-out crowd at a recent Knowledge Is Power workshop. Josephson is a certified coach in the Strategic Mindset Process with The Growth Coach.

Josephson’s aim during the 90-minute session was to help participants identify the things in their mindset that were holding them back in their businesses, and to show them how to break the cycle that keeps them from reaching new heights.

The process consists essentially of three activities—all aimed at finding the most critical barriers to success. Josephson led the group through three activities:

1. Understanding your reality. Knowing where you are starting from is the only way you can change, he said. He asked the group to write down three things that bugging were them. These things are your reality, he said.

2. Listing the things that clutter your thinking or your life. In addition to things that are bothersome, Josephson said people have a lot of clutter in their lives. He suggested these might be e-mail, watching too much television, leaving tasks undone, and many more. He asked the group to list as many clutter items as they could identify.

“Clutter can be physical, such as a garage so messy you can’t get the car in it or a desk so covered you can’t see the desktop, or emotional, such as feelings of unworthiness or depression.”

Then, referring to the 80/20 rule—80% of results come from 20% of activities—he asked the group to pick out those clutter items that have the most effect on their success. He then asked, “What would happen if you reduced clutter by only 5% and replaced it with something positive and money-making? This could actually improve your bottom line by 30% to 40%! And you could grow really big by removing 10% of your clutter.”

How to get rid of clutter? Make a commitment, he said. Your commitment choices (depending upon the type of clutter you are dealing with) are don’t do it; delegate it or outsource it; downshift its scope and frequency; or destroy and redesign.

3. Assessing your life. Josephson said the wheel of life consists of a number of spokes— family/friends, play, mind, health, financial, spiritual, and career/business. He asked the group to rate their satisfaction on each of these spokes and connect the dots. “Does your wheel look like it is out of warp?” he asked, indicating that most people have wheels that are flat in some areas.

These flat areas are where you should focus your attention for at least a month. “You’ll find,” he said, “that if you put air in the tire, other parts will puff out, too.”

Power to change

The purpose of the exercises, said Josephson, is to help you see the reality of your life, as it is now. “But, you have the power to change,” he stressed, explaining that results are the end product of actions and behavior, which are driven by attitude. “If you want an attitude makeover, look at the results you want to achieve first,” he said.

For example: If you know that 2% of your calls will result in sales, then to get two sales each week (the result you want), you need to make 100 calls (actions to take). To drive those actions, you need to think positively about selling (attitude adjustment), perhaps by thinking of yourself as an expert instead of a sales person.

What this amounts to, he explained, is a change in story. The old story of someone who has trouble selling is “I hate selling but I have to do it for a living.” The new story is “I am an expert who can help others solve their problems.”

“We can make the decision to change our success thermostat,” said Josephson. “Our business can become what we allow it to become.” Key to this decision making is the kind of questions we ask ourselves, he explained. “We can ask empowering questions or disempowering questions. ‘Why is this happening to me?’ is disempowering and dislodges the logical side. But questions such as ‘What can we do to solve this problem?’ are empowering; they engage the local side.”

He ended by challenging the group, “What can you do to take your business to the next level?”

Dave Josephson

Dave Josephson is a certified coach in the Strategic Mindset Process with The Growth Coach ( He can be reached at 904-861-0434. Advantage’s Knowledge Is Power workshop was co-sponsored by VenturePlex and Costco.

WEB EXCLUSIVE: Go to go to to download a podcast of Dave Josephson’s workshop, “How to break through the self-sabotage barrier.”

Leave a Reply