Rebecca Walden, formerly a lender with CIT Small Business Lending, has opened a custom sign manufacturing

Rebecca Walden

 company. First Coast Signs, Inc. (www.firstcoastsigns.com) is located at 3728 Philips Highway, Suite 37. The business is part of the SignWorld business opportunity network.

Walden, who started in banking as a part-time teller and rose through the ranks to become the first female director and president of one community bank and CEO of another in Michigan, says the business model “is predicated on hiring an experienced veteran sign producer/designer. Owners contribute their project management and business development skills.”